Yesterday’s Apple event on education reflects current trends in computerized learning. So what has Apple introduced?
Study cards are an interesting innovation: Each text passage that you highlight is turned into a virtual index card, to which you can add a note. The front of the card shows the highlighted text, the back shows the note and definitions of glossary terms. There are several colors available for highlighting. You can shuffle cards and review only those with a given highlight color. The nice thing about them is that you don’t lose context – you can go back to the location of a highlight and will thus learn the excerpt as part of the book. Hand-written index cards don’t provide that advantage as readily.
The file format. Baldur Bjarnason has looked at the file format and describes it as follows:
Apple’s new format is mostly ePub3. It has valid NCX and OPF files. The XHTML files are all XHTML5. It uses SVG extensively.However, there are also numerous non-standard mechanisms, such as the mimetype of the file, the CSS that is used, etc. It seems like Apple’s user interface approach to specifying many things in absolute pixel coordinates is applied here, too.
Possible improvements. The produced content is split into pages. That makes some things easier. An alternative is to create one long page per content unit and let users scroll that unit continuously. That would have the advantage of being adaptable to various screen sizes. Current iBooks Author content is intimately tied to the iPad’s screen size.
If an iBooks textbook is created via Author – which is likely the only option for doing so – its creator can set a price of up to $14.99. Furthermore, Apple gets a 30% cut (which is the usual fee for ebooks).
Course materials are hosted by Apple and available to anyone taking the course – by default, courses are open and available to anyone, though it appears schools can restrict their courses to only their students.The “Apple approach”. iTunes U is the embodiment of the “Apple aproach”: using apps instead of web technology. The advantage is that usability can be maximized and tailored to specific screen sizes. The disadvantage is that only a limited amount of devices will be supported (note that neither iBooks nor iTunes U is available for the Mac) and that sharing is limited. Furthermore, web browsers have certain user interface innovations (bookmarking, history, ...) that Apple still hasn’t been able to match with its apps (specifically, the iTunes store app).
Clearly, Apple wants to participate in the online education revolution, partly for altruistic reasons, partly to make money and stay relevant. It will be interesting to see how Apple’s approach of apps for a proprietary platform plays out against the open web.